British car brand MINI has teamed up with VICE magazines to launch a global road-trip contest. On MINI’s Facebook page curios parties can enter to take part in a “mysterious mission” in the new MINI Coupé, alongside its driver – Adventure Man. The contest winners will each participate in a separate adventure in Japan, South Africa, Peru, Sweden, and one secret location, where they will experience “exciting and bizarre cultural traditions.”
Read more at: MINI Sends Lucky Fans On Exciting Yet Bizarre Trips Around The World @PSFK.