By Nick Salter, Junior Strategist
Ford has introduced an exciting app for OS X – that pairs up with your mobile devices – called Keyfree Login. The technology is based on Bluetooth pairing and basic geofencing between your mobile device and desktop.
Once you set it up, the premise is that your passwords for all your online accounts will be housed in the Ford Keyfree desktop app, and your phone is linked via Bluetooth like a wireless keycard. Walk into range of the computer and it logs you in. Walk out of that range and the web services all log out.
Original source: Ford Keyfree Login on Vimeo
Essentially it’s designed to educate consumers that don’t understand the concept of how Ford’s own Keyfree proximity car unlocking works. It’s definitely a sign of the future to come, based on NFC, Bluetooth and a heap of other technologies that mobile devices integrate so seamlessly.
Ford mentions in the video it’s the safest way of unlocking your accounts; the irony is that the passwords were all stored in cleartext in the release version so the app has been pulled until it’s patched. We at white are definitely looking forward to playing around with the technology when they patch the problems.
Keep an eye out here for when it goes back up for download.